Intelligent Motoring recruits Williams as new business chief


Intelligent Motoring has recruited Mike Williams as head of business development to help the business expand within the vehicle maintenance, protection and repair market.

Williams joins the leadership team with a dedicated focus on developing wider relationships between Intelligent Motoring and automotive OEMs,independent and dealer groups, and motoring organisations.

His 30 years of sales, commercial and business development experience within the B2C and B2B2C motor warranty and insurance sectors includes AutoProtect, WMS Group and EPG Global, and positions him to develop new partnerships for the organisation.

His primary focus will be to promote Intelligent Motoring as the leading provider of next generation of ancillary products, services, and systems designed for the evolving demands of today’s motorists seeking need to provide a joined-up vehicle ownership experience.  

Duncan McClure Fisher, CEO, Intelligent Motoring, said: “We are delighted to bring Mike on board and cannot wait to see how he will align his established industry network with Intelligent Motoring solutions. His experience and insight will prove pivotal as the business continues to progress and seal new partnerships across the market.”

Williams commented: “It is a really exciting time to be joining the team at Intelligent Motoring. It already has an outstanding portfolio of business partners who recognise and reap the rewards of Intelligent Motoring’s data rich innovations, such as its Digital Garage. To thrive in the automotive sector today you must demonstrate real innovation and always operate with the future in mind, a key characteristic that is driving Intelligent Motoring’s continued success.”



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