Affordable New Waikīkī Hotel Provides Immersive Neighborhood Experience

While Honolulu’s Waikīkī Beach has long been tourist central, it’s also an actual neighborhood where there are cool local spots to discover and experiences to be had, and the new Romer Waikīkī at the Ambassador, which will open its doors on October 1st, is a 21st century antidote to corporate design and the known quantities that drive the typical island itinerary. And the most surprising perk of all is that room rates start at $208. Who can argue with that?

Formerly the Ambassador Hotel, the Romer (nice pun, eh?) has undergone a property-wide renovation that preserves its 1960s exterior and extends it into the lobby with a custom-fit lava rock wall that brings the landscape inside. There’s also an art gallery that will showcase the work of local artists, starting with J.D. Nālamakūikapō Ahsing, Susan Maddux, Brennan Alexa, and Kris Goto.

Upon check-in, guests receive key cards that also open metaphorical doors to neighborhood insights, including curated maps, programming, and current happenings. The idea is that guests can arrive from anywhere, with no knowledge of the area, and seamlessly integrate themselves into the neighborhood, following their noses and exploring their own interests with ease.

The 368 rooms have a range of layouts including private lanais, lounge space, and floor-to-ceiling sliding glass doors in every room. Native Hawaiian designer Matt Bruening is responsible for the look of the all-gender staff uniforms.

There’s a pool on the third floor, as well as Romer’s Waikīkī Swim & Social Club, which will serve drinks and small plates amidst a laid-back cabana vibe. A new open-air restaurant will debut in 2024.

Managed by Highgate, Romer, as a brand, exemplifies neighborhood living with local, culturally connected advice and itineraries designed by folks who live there. (Romer Hell’s Kitchen is slated to open in New York City this fall.)

Arash Azarbarzin, Principal and CEO at Highgate, says, “We’re excited to launch a new neighborhood hotel concept on Oʻahu with Romer Waikīkī at the Ambassador. We’ve assembled the perfect team to help guests discover a different way of island life through the Romer ethos by embracing the specific designs, tastes and personalities that define Waikīkī for each guest as if they were a local.”

This concept, compared with the accessible price point, should make for a winning combination. Learn more and book reservations at Romer Waikīkī at the Ambassador.

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